Apple TV 4K (3rd Gen)

Apple TV 4K (3rd Gen) Review: More Than Just a Premium Streaming Device

At first glance, the Apple TV 4K (3rd Gen) may seem like just another expensive streaming box, especially with a starting price of ₹14,900 in India. But this device is much more than a typical media streamer. With powerful hardware, seamless integration with the Apple ecosystem, and gaming potential, it stands in a league of its own.

So, is it worth the premium over more affordable devices like the Xiaomi TV Stick 4K or Amazon Fire TV Stick 4K? Let’s break it down.

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🧱 Design & Build Quality

The 3rd generation Apple TV 4K is smaller and lighter than its predecessor but still larger than most other streaming devices. It features a minimalist tabletop design in matte black with subtle branding. While it’s bulkier than streaming sticks, the extra size accommodates powerful internal components.

The device is available in two variants:

• 64GB Wi-Fi only – ₹14,900

• 128GB with Wi-Fi + Ethernet – ₹16,900

Ports available:

• HDMI 2.1

• Power input

• RJ45 Ethernet (on 128GB model)

Note: HDMI and Ethernet cables are not included in the box. You get the device, remote, and power cord.

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⚙️ Specifications & Performance

Powered by the A15 Bionic chip (used in the iPhone 13 and iPhone 14 series), the Apple TV 4K (3rd Gen) delivers a snappy and responsive experience.

Key specs:

• Resolution: Up to 4K Ultra-HD (3840x2160)

• HDR Support: Dolby Vision, HDR10+, HDR10

• Audio: Dolby Atmos

• Connectivity: Wi-Fi 6, Bluetooth 5.0, Ethernet (128GB model)

• Storage: 64GB or 128GB

• OS: tvOS

The device runs on tvOS, Apple’s custom TV operating system, which is clean, smooth, and integrated with Apple services like Apple Music, Apple TV+, and Apple Arcade.

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🎮 Remote & Controls

The included Siri Remote (3rd Gen) is made from aluminum, featuring a touch-sensitive clickpad and dedicated buttons for navigation, volume, playback, Siri, and power.

New in this generation:

• USB-C charging port (replaces the older Lightning port)

• Rechargeable built-in battery (USB-C cable not included)

Thanks to HDMI-CEC, the remote can control your TV and connected devices as well.

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📺 Streaming Experience

Apple TV 4K (3rd Gen) supports high-end audio and video formats, including:

• 4K HDR

• Dolby Vision & HDR10+

• Dolby Atmos sound

Apps load quickly, navigation is fluid, and switching between services like Netflix, Disney+ Hotstar, and Apple TV+ is seamless.

However, some minor limitations exist:

• Netflix on tvOS doesn't support Dolby Atmos

• Some apps offer limited subtitle customization

• A few third-party apps (like Tinder) lack regular updates

Despite these, Apple TV+ and most mainstream apps run flawlessly, offering sharp visuals and immersive audio.

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🎮 Gaming with Apple TV 4K

Thanks to the A15 chip and Apple Arcade support, the Apple TV 4K doubles as a micro gaming console.

• Many games can be played with the remote

• For advanced games, a Bluetooth game controller is recommended

• Games look and perform great on large screens

This feature gives Apple TV 4K an edge over traditional streaming devices, which are typically not optimized for gaming.

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🔗 Apple Ecosystem Integration

If you already own other Apple devices, the Apple TV 4K fits in seamlessly:

• AirPods auto-pairing for private listening

• HomePod integration for audio output

• Control via iPhone or Apple Watch

• iCloud syncing and Apple Fitness+

Dynamic tvOS screensavers and background videos add a visual edge to the experience, though they do take up some data during download.

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📶 Streaming Quality & Network Performance

Whether on Wi-Fi 6 or a mobile hotspot, the Apple TV 4K offers excellent streaming quality with minimal buffering — even on slower connections.

Streaming platforms like Apple TV+, Netflix, and Prime Video showed noticeably better quality on the Apple TV compared to Android-based devices using the same internet connection.

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✅ Pros

• Excellent 4K HDR video and Dolby Atmos audio

• Fast, smooth performance with A15 Bionic chip

• Best-in-class remote with USB-C charging

• Seamless integration with Apple ecosystem

• Great for casual gaming via Apple Arcade

• Supports HDR10+, Dolby Vision, and Dolby Atmos

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⚠️ Cons

• Premium pricing compared to other streamers

• No HDMI or USB-C charging cable included

• Some apps lack Dolby Atmos or HDR support

• Siri functionality is limited outside Apple apps

• Larger than typical streaming sticks

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🏁 Verdict: Is the Apple TV 4K Worth It?

The Apple TV 4K (3rd Gen) is more than just a premium streaming device — it's a powerful media hub, a mini gaming console, and a gateway to the Apple ecosystem on your TV.

While it may be overkill for casual streamers or budget buyers, it's an excellent choice for Apple users, tech enthusiasts, and those who want the best possible audio-visual experience on a 4K display.

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Best for:

• Apple device owners

• Premium home theater setups

• Casual gamers using Apple Arcade

• Users seeking smooth performance with high streaming quality

If you're already invested in the Apple ecosystem, the Apple TV 4K (3rd Gen) is not just worth it — it's arguably the best streaming device you can buy.

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